Framework Hikes Laptop 13 Pro Price on Memory Costs
24 Jul 2026
Framework is raising prices on its upcoming Laptop 13 Pro after its memory supplier more than doubled component costs, forcing the company to update configurations and pricing for customers who had already placed preorders.
What happened
Framework initially announced preorder pricing for the Laptop 13 Pro, but after receiving updated cost quotes from its memory supplier — quotes that are more than double prior inventory costs — the company began notifying affected customers that both the memory configuration and price on their orders have changed. Framework is offering full deposit refunds to any customer who wants to cancel rather than accept the new terms.
The numbers
- The base configuration (Intel Core Ultra 5 325, 16GB memory, 512GB storage) now starts at $1,599, up $100 from the original announcement.
- The higher-end configuration (Ultra X7 358H, 32GB RAM, 1TB storage) jumped from $2,099 to $2,899 — an $800 increase.
- Framework says memory supplier prices increased by more than double.
The report notes these figures without specifying which supplier raised costs or why, and it does not confirm whether RAM capacity itself was reduced for affected orders — only that price and configuration were "updated."
Context: a busy product pipeline
Separately, Framework's upcoming Framework Desktop remains listed as "coming soon," with specs including an AMD Ryzen AI Max+ PRO 495 processor, 192GB of unified LPDDR5X memory, 273GB/s memory bandwidth, 131 TOPS of AI compute, a 16-core/32-thread CPU, a 40-compute-unit GPU, and a 4.5-liter chassis, with an optional Linux pre-load. It's unclear from available information whether the Desktop's memory pricing is affected by the same supplier cost spike hitting the Laptop 13 Pro.
Sources differ on scope: the timeline and unique facts confirm customers have been notified and refunds offered, but there is no available data on how many preorder customers are affected, what percentage of orders received updated configs, or when the Laptop 13 Pro will actually ship.
Why founders should care
For hardware and hybrid hardware-software founders, this episode is a concrete illustration of a risk that's often underweighted in early planning: component cost volatility can materially change unit economics after pricing has already been publicly committed to customers. A few takeaways likely apply broadly:
- Founders selling physical products on preorder should probably build contractual flexibility — such as price-adjustment clauses tied to component costs — into customer agreements, since a >2x supplier cost swing is disruptive enough to force renegotiation even for an established company like Framework.
- Offering transparent communication and full refunds, as Framework has done here, appears to be a reasonable playbook for preserving customer trust when forced into a price increase; how well it works in practice for Framework is not yet reported.
- Early-stage hardware business plans should probably model memory and other volatile component costs explicitly rather than assuming static input pricing, given how quickly a doubling in supplier costs translated into up to an $800 price increase on a single SKU.
- Running multiple product lines simultaneously (laptop and desktop, in Framework's case) may help diversify risk if one line hits supply chain turbulence, though the report doesn't confirm whether Framework's Desktop is insulated from the same cost pressures.
What's still unclear
Several open questions remain, per the available report: which supplier raised memory costs and why, how many customers are affected, whether affected units also saw reduced RAM (versus price-only changes), and a firm shipping timeline for the Laptop 13 Pro. Founders tracking this story — or facing similar supplier shocks themselves — should treat these gaps as areas to watch rather than settled facts.